The recently published IPA census of member agencies for 2011, shows some reassuring trends in employment which forebode well for jobseekers in advertising, marketing and media agencies in 2012.
On average, an IPA agency now employs 77 people rather than 71. They employed 20% more entry-level workers in 2011, and flexible working is helping to bring more people into employment. And from our experience so far in 2012, we can only see these positive trends accelerating.
Less spectacular statistics are those which reflect that the average age of employees remains unchanged at 33 and the percentage of board room roles occupied by women is static at 22%. It might seem, that in IPA agencies at least, it’s still a ‘young man’s game’, but thankfully Ad Lib’s experience tells us that overall the balance its a somewhat fairer.
See more at http://www.ipa.co.uk/Content/IPA-publishes-2011-Agency-Census – though if you’re not an IPA member you’ll have to cough up if you want the full picture.
Tags: Ad Lib, advertising. survey, Agency, IPA, Marketing, Research
